Job Opening – Social Media Strategist

Do you eat, sleep and breathe social media?

Do you like to work on both the creative side of marketing, AND the analytical side?

Are you a word geek who knows the power of using the right words to deliver our brand story?

As a Social Media Strategist for a global FORTUNE® 250 company, you’ll serve as a subject matter expert on social media strategy, implementation and content creation. You’ll offer consultation on social media best practices and apply those practices to successful campaigns that build our brand.

Responsibilities:
What you’ll do:
• Research, plan, write, edit, curate, publish and promote content on social networking websites, interactive marketing and related media.
• Write and edit content using our brand voice, whether it’s 140 characters long or several thousand words.
• Use creativity and storytelling to bring our brand to life on social networks, integrating with other marketing functions.
• Be part of conversations about company content, products and brand to promote and maintain company reputation.
• Consult with business units on content creation and social media trends.
• Communicate effectively in written and video format, and with an eye for design.
• Work with creative agencies and partners, overseeing their work and providing direction.
• Analyze metrics and tweak creative strategy as needed.
• Deliver social customer service with empathy, patience, advocacy and conflict resolution.
• Stay on top of social media trends and best practices, and actively participate on sites on behalf of the company.

To view qualifications and apply online, go to www.principal.com/careers.

Job Opening – Sr. Content Marketing Strategist at Principal

At Principal®, every role supports a greater purpose—to give real people an edge in planning and protecting their financial lives. And after more than 130 years of service, we’ve never had a more vibrant and dynamic global team united in our purpose.

Through community involvement, innovative financial solutions and dedication to career development, we make a difference in millions of lives every day, including our employees’.

Sr. Content Marketing Strategist Responsibilities…

As a story teller on the Product and Investment team at Principal®, words are your tool to build trust and relationships with clients and prospects. Working closely with other writers, research, marketing, and designers, you’ll be working on a wide range of content.

Content will include but not limited to conversational responses, stories, dialogues delivered through multiple channels, i.e. websites, direct, presentations. The content you’ll write and edit covers a wide range of investing topics and retirement products offered by Principal.

APPLY HERE!