Archive for November, 2009

Think Like a Customer

Wednesday, November 18th, 2009

Forget the Golden Rule by Morgan Leu Parkhurst Editor’s note: This article is the first in a three-part series about communicating with customers. Treat others the way you would want to be treated. It seems ridiculous to think that one of the most common rules taught to children somehow hinders effective business communication when these… »

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IABC’s knowledge communities

Wednesday, November 18th, 2009

Share knowledge, seek insights and debate current issues with your peers with IABC’s online discussion boards and blogs. The IABC eXchange   The IABC eXchange is an online tool that connects the popular WordPress blogging platform with the IABC member database of more than 15,000 communicators. The IABC Café Get to know members of IABC’s… »

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How to Build Social Media Audiences

Wednesday, November 18th, 2009

by Natalie Canavor How can you build the right following using various social media? The question is important because like it or not, as communicators, we’re expected to lead the way in our organizations’ use of social media. Natalie asked a few “early adopters” to share their best advice. All are intensive users of social media,… »

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