Archive for October, 2009

IABC/Iowa Members’ Impressions of IABC Pacific Plains Regional Conference

Friday, October 30th, 2009

In Minneapolis, Minn., Oct. 11-13 IABC/Iowa members responding to questions: Wendy Bellus, Nationwide, communications specialist Todd Murphy, SHAZAM, technical communication supervisor Jessi Strawn, Iowa State University, communications specialist Why did you decide to attend this year’s conference? Jessi:  I was looking for an opportunity for professional development that was affordable and valuable. I won’t be… »

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Social Media ROI: Separating Myth from Methodology

Monday, October 26th, 2009

by Don Bartholomew As the popularity of social networking explodes, companies are rushing to implement marketing and branding programs to take advantage of it. And as social media programs have transitioned from experiments to broader deployments, the need to show how they contribute to achieving desired business outcomes has increased. Much of the early conversation… »

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Member Profile – Julie Gibson

Monday, October 5th, 2009

What is your current job? Agency Services Coordinator for Farmers Mutual Hail Insurance Company of Iowa in West Des Moines. How did you hear about IABC? I received a workshop solicitation from IABC. I thought the information being offered at the workshop could benefit me and the company, so I attended and became a member… »

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Advice From a Bronze Quill Veteran

Monday, October 5th, 2009

As the year wraps up, you may already be thinking about what projects you’re going to enter in this year’s Bronze Quill (BQ) competition. If this is the first year you’ll enter or if you’re a returning entrant, Angela Gallagher, eight-year IABC member, offers helpful advice about her and her coworkers at Bridgestone Bandag Tire… »

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To Become an ABC or Not – That is the Question

Monday, October 5th, 2009

By IABC/Iowa President Morgan Leu Parkhurst Mary Ann McCauley visited IABC/Iowa in September as a speaker for our monthly professional development event. And I have to say, I haven’t thought about my abc’s the same way since. As I listened to her share great tips for assessing one’s career, I couldn’t help but notice the… »

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