December 10th – New webinar on Content Marketing (Free-to-members!)

Effective marketing needs to be rich with compelling information. Companies need to create content that is engaging and informative in ways that connect with consumers and generate the desired behavior. The idea is simple, but the execution can prove to be challenging.  IABC’s new free-to-members webinar on content marketing will be led by president and CCO of Leverage Media, Mike Winkleman. During this webinar, participants will learn:

  • How to use the content revolution to build your brand and develop loyalty among your various publics. 
  • How to think through a multichannel strategic content marketing campaign. 
  • How to take advantage of new forms of content such as “native advertising” and use them properly. 
  • Why print is not dead, and how to use it effectively. 

The webinar will be held at 9 a.m. PST on Wednesday 10 December.

It is free to IABC members and $100 for non-members. For more information and to register, visit the IABC website.

In case you missed it….

2014 Archived Web Seminars  (Free-t0-members)

Just visit the iabc.com website and view the Member’s Only Section

Archived Web Seminars

Is it Too Soon to Talk About Ebola Crisis Communications Strategies?
Recorded 27 October 2014
Presented by Gerard Braud (Jared Bro) CSP, Fellow IEC, IABC All Star Speaker, CEO/President of Braud Communications, an international expert, coach, trainer, author and speaker, who has worked with organizations on five continents.
Handout PDF

GAPVIII Findings: Eighth Communication and Public Relations Generally Accepted Practices Study
Recorded 14 August 2014
Presented by Jerry Swerling, Professor and Director of Public Relations Studies and Director, Strategic Communication and PR Center, Annenberg School for Communication and Journalism, University of Southern California, Los Angeles, CA.
Handout PDF

The Rise of the Millennials: Transforming the Enterprise through Gamification
Recorded 14 May 2014
Presented by Gabe Zichermann, Founder and CEO of Dopamine and Gamification Co., Conference Chair, Gamification Summit
Handout PDF

Transforming Traditional Public Relations Tactics into Digital PR
Recorded 9 April 2014
Presented by Carrie Morgan, Founder, Rock the Status Quo
Handout PDF

Innovative Intranets for Communicators
Presented by James Robertson, Managing Director, Step Two Designs (AUS)
Recorded 12 March 2014
Handout PDF

Gen Y-millennials: Managing and Retaining New Talent
Recorded 5 March 2014
Presented by Lauren Rikleen, President, Rikleen Institute for Strategic Leadership and author of You Raised Us-Now Work with US: Millennials, Career Success, and Building Strong Workplace Teams
Handout PDF

Is it Too Soon to Talk About Ebola Crisis Communications Strategies?
Recorded 27 October 2014
Presented by Gerard Braud (Jared Bro) CSP, Fellow IEC, IABC All Star Speaker, CEO/President of Braud Communications, an international expert, coach, trainer, author and speaker, who has worked with organizations on five continents.
Handout PDF

GAPVIII Findings: Eighth Communication and Public Relations Generally Accepted Practices Study
Recorded 14 August 2014
Presented by Jerry Swerling, Professor and Director of Public Relations Studies and Director, Strategic Communication and PR Center, Annenberg School for Communication and Journalism, University of Southern California, Los Angeles, CA.
Handout PDF

The Rise of the Millennials: Transforming the Enterprise through Gamification
Recorded 14 May 2014
Presented by Gabe Zichermann, Founder and CEO of Dopamine and Gamification Co., Conference Chair, Gamification Summit
Handout PDF

Transforming Traditional Public Relations Tactics into Digital PR
Recorded 9 April 2014
Presented by Carrie Morgan, Founder, Rock the Status Quo
Handout PDF

Innovative Intranets for Communicators
Presented by James Robertson, Managing Director, Step Two Designs (AUS)
Recorded 12 March 2014
Handout PDF

Gen Y-millennials: Managing and Retaining New Talent
Recorded 5 March 2014
Presented by Lauren Rikleen, President, Rikleen Institute for Strategic Leadership and author of You Raised Us-Now Work with US: Millennials, Career Success, and Building Strong Workplace Teams
Handout PDF

 

We are thankful for you!

IABC-Iowa wishes you a wonderful Thanksgiving.  We are thankful for our members and your support!

 

Make the most of IABC/Iowa

Big or small, there are plenty of opportunities to give back and help IABC/Iowa.

Without volunteers, our nonprofit organization wouldn’t be able to provide the great professional development programming, networking opportunities and recognition that we do each year. How you can help:

  • Join the IABC/Iowa board (Members only)
  • Contribute to an event planning committee (Members only)
  • Introduce a speaker
  • Greet and escort guests to and from meeting rooms
  • Work at the registration table
  • Sponsor an event, meeting, etc.

Getting involved is by far the best way to connect with fellow communicators and advance your career. Expand your professional network. Learn some new skills you wouldn’t get exposed to in your day job. Build a stronger resume. In other words, make friends, try new things and benefit professionally in the process.

It’s fun and well worth your time. We promise.

To learn more or get started today contact us – we would love to hear from you!

IABC/Iowa Honored as 2013 Small Chapter of the Year

 IABC/Iowa has been named the 2013 Small Chapter of the Year, topping the worldwide list of International Association of Business Communicators (IABC) chapters its size.

 Along with the highest honor for chapters with 75 members or fewer, IABC/Iowa earned a Professional Development Excellence Award, recognizing the chapter’s strong local programming for communication professionals. Both awards were handed out at the Chapter Management Awards, part the annual IABC Leadership Institute, this year in New Orleans, La.

IABC is composed of 14,000 members from more than 70 countries, representing all walks of life in business communications.

The Iowa chapter’s mission is to connect communication professionals and help them advance their careers. Anyone is welcome to attend IABC/Iowa events. See what’s coming soon.

The Chapter Management Awards recognize outstanding volunteer chapter leaders worldwide in the areas of leadership abilities, management skills, creativity and teamwork.

The Weitz Company Seeks Marketing Coordinator

The Weitz Company, a full-service construction firm, is in search of a Marketing Coordinator to support our national Industrial business. This position provides coordination and administrative services to the business, as well as the marketing department. The Marketing Coordinator role is project oriented with the majority of time spent supporting and improving marketing processes and systems for assigned projects. This position reports to the Marketing Communications Manager or Business Development Manager.

Qualifications include a Bachelor of Arts or other related degree/s, and experience in general business/professional/office. Pevious experience in construction or marketing/PR/communications helpful, but not required.

Location: Des Moines, Iowa  

For more information or to apply: www.weitz.com/careers

Rhonda Clark-Leyda // Sr. Marketing and Communications Manager

THE WEITZ COMPANY

5901 Thornton Avenue, Des Moines, IA 50321

P: 515.286.4880 C: 515.661.2219 F: 515.246.4799

rhonda.clark@weitz.com // www.weitz.com

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Career Resources for Communicators

Career Resources for Communicators

Whether you’re looking for a job, professional development opportunities or tips on how to strengthen a consulting business, these resources from IABC can help with these topics:

  • Career Development
  • The Job Search
  • Skills Development for Consultants
  • Business Development Skills