IABC has the tools you need at your fingertip!

Get the most out of your IABC membership my accessing these resources to provide information on a variety of topics and information.  Don’t miss out!


Volunteer opportunities to hone your craft

Volunteer opportunities to hone your craft

Maybe our most exciting benefit of membership, we offer volunteer opportunities to serve on the IABC/Iowa board that will help you grow in leaps and bounds.

Hone your craft as you learn about elements of the communication world you might not see in your day job for years:

  • Plan professional development events
  • Manage a budget
  • Foster a vibrant community of communicators

You’ll build relationships and share ideas with colleagues at other companies and stay in tune with the best practices that will make your work life easier, no matter your focus area.

Through IABC/Iowa, connect with fellow communication professionals, and advance your career

Contact us today for more information!

Make the most of IABC/Iowa

Big or small, there are plenty of opportunities to give back and help IABC/Iowa.

Without volunteers, our nonprofit organization wouldn’t be able to provide the great professional development programming, networking opportunities and recognition that we do each year. How you can help:

  • Join the IABC/Iowa board (Members only)
  • Contribute to an event planning committee (Members only)
  • Introduce a speaker
  • Greet and escort guests to and from meeting rooms
  • Work at the registration table
  • Sponsor an event, meeting, etc.

Getting involved is by far the best way to connect with fellow communicators and advance your career. Expand your professional network. Learn some new skills you wouldn’t get exposed to in your day job. Build a stronger resume. In other words, make friends, try new things and benefit professionally in the process.

It’s fun and well worth your time. We promise.

To learn more or get started today contact us – we would love to hear from you!

How to Diagnose Your SEO Effectiveness

You still have time to register for IABC Iowa’s upcoming event on June 29 … and Become a Pro at SEO!

When you attend, you will:

  • Discover how to conduct a basic evaluation of your website.
  • Learn the importance of search volume and audience interests.
  • Be able to begin your own keyword research when you    return to your office.

Don’t miss out on the 100 million+ searches performed in Google each month.  Why pay hundreds of dollars at other seminars and workshops to learn how to make SEO understandable and profitable. Get it here for only $25-$35.


CLICK BELOW to register or RSVP.


Register Now!



Federal Home Loan Bank of Des Moines seeks Senior Marketing Specialist

<< Apply Today >>

Position Title:

Senior Marketing Specialist

Reports To:

Marketing Manager


Marketing Communications



Revision Date:

April 2016

Position Purpose:

The Senior Marketing Specialist will have responsibility for executing marketing campaigns and developing sales materials dedicated to heightened member awareness around the Bank’s products and services. The ideal candidate will have experience in the creation and deployment of campaigns including planning, writing, coordination and measurement of effectiveness. Qualified candidates will have hands-on experience with both traditional and content marketing, including measuring effectiveness of campaigns.


  • Collaborate with business partners to develop content as it relates to FHLB Des Moines products and services. Translate complex topics into easy-to-understand communication mediums.
  • Ability to strategize, create and manage marketing campaigns from inception to distribution.
  • Track and analyze effectiveness to determine campaign and/or content marketing effectiveness.
  • Assist with the development of sales materials, online tool kits and other member resources.
  • Demonstrate innovation in thought and action.


  • Bachelor’s degree in marketing, business, communications or a related field
  • Five to seven years of marketing experience in a financial services environment
  • Strong written and oral communication skills, including creative and technical writing
  • Working knowledge of Adobe Creative Suite
  • Basic understanding of web analytics and online reporting tools
  • Experience with a marketing automation system (i.e., Marketo, SilverPop) a plus
  • Self-motivated, ability to work tactically with a sense of urgency
  • Ability to collaborate and communicate at all levels with internal and external stakeholders

Physical requirements:

The physical demands described here are generally representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle controls; talk and hear. Specific vision abilities required by this job include close vision and the ability to adjust focus. The employee frequently is required to reach with hands and arms. The employee is occasionally required to stand; walk; and stoop. The employee must regularly lift and/or move up to ten pounds. Some positions, including, but not limited to positions in Administrative Services, may be required to lift, move and/or carry up to 50 pounds.


  • Employees in this position may travel periodically for work related activities, but it is not a regular part of the job.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

30 Groundbreaking Ideas in 30 Minutes

What: Join us as six local marketing experts provide insight into their five best ideas over the last year…all in 30 minutes!


  • Emily Abbas – Bankers Trust
  • Eric Hanson – KCCI-TV
  • Lisa Holtorf – Strategic America
  • Shawna Lode – Iowa Tourism Office
  • Tiffany Tauscheck – Greater Des Moines Partnership
  • Kevin Waetke – National Pork Board

When: Wednesday, April 20, 2016, 11:30 AM – 1:00 PM

Where: Forte Conference Center, 615 3rd Street, Des Moines, Iowa 50309

More Details: Lunch and networking opportunities will be provided.

Cost: $25 for IABC members, $35 for non-IABC members


March IABC/Iowa Member Spotlight – Steve Carlson

Each month, we will feature a different IABC/Iowa member. In the March spotlight, get to know Steve Carlson.

Steve Carlson

Company and position title?
Wells Fargo – Vice President, Corporate Communications

Length of IABC membership?
Since 2001

What do you value most/what are you looking to gain from IABC? 
I’ve always thought networking and professional development opportunities – whether they be at the local chapter level or at the international conferences – were the most beneficial aspects of being involved in IABC.

Favorite book?
The Go-Giver

Favorite quote?
The quality of a man’s life is measured by how deeply he has touched the lives of others.

Favorite hobbies?
Fitness and travel

Favorite lunch spot?
Palmer’s Deli

March is IABC Member Month

Get moving and create connection with IABC during March Member Month. We’re again waiving the $40 joining fee and offering discounted dues. Prizes are on offer for new members, renewing members, and member referrals.

There are multiple drawings available on the theme of “get moving and create connection”. Prizes will include FitBit Blazes and pairs of New Balance 1500 shoes.

There are plenty of materials now available on the Member Month page to help you promote member month in your chapter or region. And stay tuned – more graphics and social media posts will be added throughout the month.